Google insights

What your Google profile really brings you.

How many people see your profile, how many call you, ask for directions or visit your website, and above all what they typed on Google to find you. Replik tracks all of this for you, day after day.

Your Google profile generates calls and visits. You still need to know how many, and thanks to what.

Scattered figures

Google’s statistics are spread out and hard to compare from one period to the next.

Unknown keywords

You do not know which searches bring you up… nor the ones you are missing from.

Invisible efforts

A post, a photo, a reply to reviews: impossible to tell what really moved the numbers.

Views and actions

The numbers that matter, compared with the previous period

Views in Google Search and Google Maps, calls, direction requests, website clicks, bookings, messages, orders: over 30 days, 3 months or 12 months, with the change compared with the previous period and the share of views on mobile.

  • Up to 18 months of history
  • Action rate: the share of views that turn into contact
  • Daily or weekly charts

Keywords

What people typed to find you

Every month, Replik retrieves the searches that displayed your profile, with their volume and trend: new searches, rising ones, falling ones. One click is enough to create a Google post on one of them.

  • Searches for the month and the last 12 months
  • New keywords and trends
  • Create a post on a keyword in one click

AI analysis

An action plan based on your own numbers

AI reads your insights and keywords, compares them with the previous period and tells you what works, what should worry you and what to do next: post topics for rising searches, categories to add, photos, reviews. 1 Sun per analysis.

  • Clear findings, backed by figures
  • Action plan linked to Replik’s features
  • Post topics suggested from your keywords

Google insights

Frequently asked questions

Are the insights paid?

No: tracking your insights and keywords is free. Only the AI analysis is paid (1 Sun). See pricing.

Where do the numbers come from?

Directly from Google, through the official Google Business Profile interface, for the profiles you have connected to Replik. Google publishes its statistics with a delay of a few days.

Why do some keywords show “fewer than 15”?

For infrequent searches, Google does not give the exact figure, only a threshold. These searches are still useful for spotting new expectations.

How is this different from AI visibility?

Insights measure what happens on Google. AI visibility measures what ChatGPT, Gemini and other assistants answer when asked for a recommendation.

First, check the state of your profile

The free audit analyzes your profile and recent reviews in 30 seconds, no sign-up.